App development is a dynamic industry with trends changing constantly. At the moment, the app development industry is very much focused on leveraging technologies like AI to optimize the user experience. AI helps companies build smarter apps and personalize the user experience. Now, we are listing down some of the popular app development trends active in the mobile app industry currently. Let’s have a look!
Blockchain-based app development- Blockchain is adopted by app development companies to build safer apps. Blockchain is used to encrypt the data and safely store it in decentralized servers. The technology is popular in fintech apps, healthcare apps, and even real-estate apps among other categories.
AI and machine learning- As mentioned earlier, AI is helping the app development industry build smarter apps. Using big data and the capabilities of machine learning to find patterns in the data, modern apps are able to deliver a more optimized experience to their users. Using AI, apps can track the way the user uses an app and can offer app users product or content recommendations accordingly. Sectors like education and streaming services are leveraging AI to offer a more personalized learning experience while brands like Amazon are using AI in their apps to offer product recommendations by tracking what users might be interested in.
Internet of Things (IoT)- IoT is a popular technology that has been constantly evolving to offer better quality services. The technology enables wireless communication between devices. Using IoT, apps are able to communicate with control devices like smart appliances, other smartphones, etc. IoT also enables smartphones to instantly connect and interact with each other.
Superapps- According to a Statista report, as of January 2022, approximately 28% of users are extremely interested in using superapps while 44% are somewhat interested in using them. The reason is the amazing set of features of these apps. Superapps are called supper apps because they eliminate the requirement of installing other apps. For example, WeChat has text messaging, voice messaging, video calls and conferencing, games, photography features, payment features, etc. These apps help users keep users phones free and also save them from having to update multiple apps.
Cloud-based apps- Thanks to the expanding accessibility of faster internet connections like 5G, cloud-based apps are getting more popular across the globe. Cloud-based apps are not dependent on the smart devices they are being used on. Instead, these apps keep the app data stored on cloud servers. Users can simply install the SDK on their device and the app will run smoothly until the internet is connected. Cloud-based apps are also easier to update. Developers can release new changes on servers and whenever the user will download the app, the app will offer a new experience.
On-demand apps- On-demand apps have turned into the savior of the time for users. There are several examples of on-demand apps existing in the market. For instance, food delivery apps, grocery apps, shopping apps, etc. As the demand for these apps is rising, more developers are getting interested in building on-demand apps. Some popular on-demand apps in the US are Amazon, Starbucks, Subway, Dunkin’, etc.
Touchless UI- As the name gives it away, the touchless UI refers to the app trend that eliminates the requirement of having to touch the phone screen to control an app. Take gesture control for an example. Several new smartphones are offering abilities to capture photos using hand gestures even if you are away from the phone.
Low-code or no-code development- Not everyone is a pro in building apps and hiring developers to build your apps can be a costly affair. That is why low-code or no-code development apps were invented so users with no tech backgrounds can build their apps themselves or with very limited resources. However, low-code or no-code development tools offer limited capabilities like limited components, number of features, etc.
Predictive analytics- The technology can find patterns and predict outcomes. To predict the app usage behavior of the user and to recommend them related products or services, predictive analytics is the perfect technology existing currently. Popular brands like Amazon, Spotify, and Netflix among other brands have popularized capabilities of predictive analytics further in the app world.
Well, these were some of the popular app development trends that can upscale your position in the competitive landscape of mobile apps. Find companies from the above report that suit your requirements and upscale your app development strategy effectively.
