List of 20 Best CRM Software of 2024

ActiveCampaign is an up-and-coming CRM software offering many different services to kick your business up. It provides its clients with integrated marketing, sales, and automation services, which helps foster a unified approach with these departments. 

This CRM tool helps deliver compelling and personalized communications at the right time by automating emails and interactions. This, in turn, helps drive high-quality leads, increase customer engagement, and unify data to sharpen your marketing efforts. 

You can also streamline tasks of any scale with automated processes and effectively direct leads to the appropriate teams to ensure a seamless and consistent experience from start to finish.

ActiveCampaign offers a good 900+ integrations with other apps such as Shopify, WordPress, and Zapier. It allows the client to cover a vast landscape and scale without hassle.

First started in 2013, Close CRM has been developing solutions that concentrate on better communication without the need for manual data entry or complex UI. With 80+ team members spread across the globe, Close CRM and its sales tools help startups and small businesses gain quality leads and close more deals quickly.

Close CRM also offers customizable call software for outbound sales representatives. You get built-in VoIP and SMS and automation features like power dialer, predictive dialer, and call coaching to speed through your lead lists easily. You can also set tasks for yourself and your team members for better workflow optimization. 

Close CRM enables users to integrate their tech stack with over 100 native, no code, and Zapier integrations. And with powerful reporting and dashboarding in place, you can easily make decisions that impact overall sales. 

SAP Cloud offers a distinguished CRM solution that caters to businesses of all scales, primarily emphasizing on enhancing sales and fostering customer engagement. Yet, its versatile capabilities extend across a wide spectrum, encompassing vital aspects such as customer data management, sales automation, marketing, and comprehensive customer service.

It seamlessly supports Manufacturing, IT, Automation, Retail, Telecommunications, and many other sectors, making it a versatile and adaptable solution. 

Using this CRM software, you can share interactive reports and a dashboard that reveals sales metrics, forecasts, and other vital information. You also get a comprehensive view of the customer’s engagement, service and transaction history. The SAP Sales Cloud has extensive visit management capabilities, including visit planning, routing, and execution. 

This CRM software also has a complete analytic suite that provides embedded analytics and real-time predictors to track critical KPIs. This feature is available for free within the application.

Nextiva is a comprehensive CRM platform designed to streamline customer interactions and communication. It helps reduce app fatigue through a single tool capable of communicating with customers and teams across different channels.

This software for CRM allows you to track customer conversations and feedback in a single view and helps curate all critical operations under a unified workplace. This simplifies the process of monitoring and responding to client interactions. 

Nextiva also features the option of Customer clairvoyance. This automates post-interaction follow-ups, ensuring clients receive timely and genuine feedback requests. This dynamic approach facilitates the collection of fresh, real-time feedback, contributing to ongoing improvements in your customer relationships.

Formerly known as ProsperWorks, this one of the top CRMs prioritizes simplicity and automation. It easily integrates with your Google Workspace and improves the consistency of your communications through personalized email templates. 

It also allows you to integrate LinkedIn or Sales Navigator with your system, enabling you to add new prospects to the CRM in one click. This feature streamlines your lead management efforts and ensures no opportunity goes unnoticed. 

This top CRM software also syncs emails, files, and contacts into the system so you have the whole relationship history in one place without additional effort. You can also add leads, update deals, look up past interactions, and create Google Calendar events from your Gmail inbox. 

What else? Well, you can stop doing repetitive admin work. Copper’s automation handles tasks like logging calls, meetings, attaching files, and more. 

Salesflare is a simple yet powerful CRM software for SME and MSME businesses. One of the most noted client management systems, Salesflare CRM offers customers an automated and integrated solution encompassing the entire customer journey.

Salesflare eliminates 90% of the grunt work by automating tedious data entry tasks. This frees up your team to focus on more consumer-centric and strategic activities. 

Starting at $29 per user/month, it seamlessly integrates with all your sales and productivity tools. Additionally,  Salesflare provides real-time information with email, link, and website tracking. This gives your team with the insights to make informed decisions and drive sales success. 

Thus, Salesflare is a great option for small businesses due to its automation features, affordability, and integration compatibilities. Choosing this CRM tool will help you enhance customer management processes and drive growth. 

Creatio CRM is another unified platform that combines sales, marketing, and customer service activities. Their no-code approach allows you to create workflows, data models, and UI/UX interfaces without typing a single line of code. 

Creatio software for CRM features end-to-end workflow automation that allows you to design operational and vertical workflows across multiple business functions and channels. This streamlined approach enhances efficiency and cohesiveness in your processes. 

Crеatio's no-codе capabilitiеs еxtеnd to thе rеalm of rеporting and dashboarding, allowing usеrs to gеnеratе insights еffortlеssly. Thе softwarе incorporatеs built-in analytics and KPI monitoring tools, facilitating thе dеsign of pеrsonalizеd dashboards with minimal coding еffort. 

This CRM tool also helps you to create and manage multichannel marketing campaigns of any type and complexity. Also, you can automatically identify the areas where you need to improve sales efforts. So, this is one of the best CRM software that you can consider for your business needs.

Apptivo CRM is a simple and integrated CRM solution that aims to simplify the customer journey and sales operations. Their Kanban view projects the real-time status of the leads and opportunities to run the sales cycle effectively.

Moreover, Apptivo integrates with G Suite and Office 365 to schedule and send invites to customers outside the organization. The company also makes daily tasks easier with automation through its contentious activity tracking, opportunity management, and Email sequencing. 

Apptivo also has an in-built invoice system that enables you to send and receive online payments anywhere. Also, it has a powerful customer support system to help you in times of queries. With Apptivo CRM, you can also send personalized emails to your prospects and clients. 

What’s more? You can easily track the entire process and close more deals from anywhere. So, if you plan to integrate CRM software into your business processes, this tool is worth considering. 

Nutshell is a user-friendly yet powerful CRM platform that offers sales and marketing automation. It integrates with dozens of popular business software applications such as Microsoft 365, G Suite, Quickbooks, etc. This integration enhances workflow efficiency and fosters a connected system. 

The CRM tool offers the most advanced pipeline automation tools at a competitive price that meets most companies' budgets.

Nutshell comes with three price ranges: $16, $42, and $67 per month. These plans are billed annually and offer a range of features for clients. Furthermore, in addition to its annual plans, Nutshell extends its versatility by providing specialized programs for managing specific activities, such as campaigns and VisitorIQ. This ensures a tailored CRM solution for diverse business needs.

Last but not least is the Act! CRM software solution. Act CRM is another up-and-coming tool with great value and features. The software offers a holistic relationship package that covers CRM and marketing automation needs. 

With 93% customer satisfaction and 800,000 users globally, Act CRM holds its expertise in deep SME knowledge and incorporates that intelligence through its CRM solutions. 

Act CRM software allows businesses to optimize sales performance and increase overall profitability. It can be easily intеgrated with Microsoft Officе and Outlook, еnabling salеs tеams to еffortlеssly monitor and manage all еmails and documents associatеd with thеir contacts. 

You can also manage a structured calendar and stay on track with crucial customer follow-ups and touchpoints. Additionally, Act! Marketing Automation empowers you to execute response-driven marketing campaigns, targeting specific lists for maximum impact.